Founder & CEO
Disrupt the Landing, LLC

Tracey Breeden is queer leader, activist, entrepreneur, author, and podcast host. She is the CEO and co-founder of Disrupt the Landing Consulting. Tracey is relentlessly committed to changing the world and empowering others to do the same. Tracey assembles, connects, and activates champions for disruption–disruption of systems and beliefs that cause harm to others and the institutions that support those systems. Tracey believes that disruption in these spaces activates transformational impact across society.
Tracey has over two decades of experience in technology and government/public safety sectors. Tracey brings an intersectional, equity & inclusion lens to safety operations, product features, policies, and programs. A former police officer and investigator with subject matter expertise in sexual assault and domestic violence who was awarded the medal of valor during law enforcement career.

Tracey was Uber’s first Head of Women’s Safety and created Uber’s Global Women’s Safety & Gender-Based Violence Programs Team—the first global team dedicated to the safety of women and other vulnerable populations at Uber. She and her team advised on some of Uber’s most notable safety products like Safety Center, Ride Check, Emergency Button, Share My Trip and Feedback features. Tracey is known for creating Uber’s first human trafficking prevention initiative, Uber’s first bystander awareness initiative utilizing a community collaboration model in partnership with law enforcement, government officials, advocates and businesses, and Tracey spearheaded several safety and social advocacy programs including Uber’s Global Driving Change commitment and program engaging with over 200 women’s safety groups and advocacy organizations globally, resulting in several impactful internal and external partnerships and global initiatives.
Tracey Breeden was the Vice President, Head of Safety and Social Advocacy at Match Group. Tracey stood up Match Group’s first-ever dedicated Trust & Safety central program and team of nearly 30 experts to work in partnership and guide Safety efforts across 15+ brands including Tinder and Hinge. Tracey spearheaded background check screening partnership with Garbo; the development of the industry’s first law enforcement portal to better aid investigations; transparency reporting development; advising on brand tech features like “Are You Sure?” (a warning for potentially harassing messages), the ability to block contacts, and ID verification.

Summits Attended: 2022 Pride, 2022 SF, 2023 Pride

Diverse representation is a priority for us. We're proud to say that our Summit speakers are 80% queer women, 50% women of color, 25% Black & Latinx, and 15% transgender and gender nonconforming.