KeyAnna Schmiedl is the Global Head of Culture, Diversity, Equity, & Inclusion at Wayfair. In this role, she has created the global strategy for weaving inclusivity into critical functions across the organization, enabling the organization to hire, inspire, assess and develop a diverse and engaged workforce. KeyAnna received the industry’s esteemed Diversity Leader Award granted by the Diversity Journal® due to her stand-out work in creating an open, equitable, and inclusive workplace culture.
Under KeyAnna’s leadership, Wayfair has been named by Forbes as one of “America’s Best Employers for Diversity” and was listed by the Human Rights Campaign as one of the “Best Companies for LGBT Equality” in 2021. Additionally, her stewardship of the culture has led to Wayfair’s debut on Fortune’s list of “The World’s Most Admired Companies” in the People Management category.
Since joining Wayfair in 2019, KeyAnna has launched several first-of-its kind programming, driving impact across organizational design, competency modeling, talent acquisition, safety and wellness, supplier diversity, and learning and development.
KeyAnna is a true systems thinker with an ability to create bridges across the organization that move people-first initiatives from intention-to-impact. Her compassion, coupled with her capacity to influence people programs and operations through a lens of inclusivity, has ignited a major cultural transformation inside of Wayfair’s fast-growing and complex organization.
Prior to joining Wayfair, KeyAnna served as Santander’s Head of Diversity and Inclusion for North America. She began her work in the DEI space as an employee of Harvard University in 2008.
KeyAnna Holds an Advanced Graduate Certificate in Organizational Learning & Development from Suffolk University, an MBA in Human Resource Management and Bachelor of Science in Human Services from Fitchburg State University. KeyAnna resides in the Greater Boston area with her husband, two boys, one dog, and one leopard spotted gecko.

Diverse representation is a priority for us. We're proud to say that our Summit speakers are 80% queer women, 50% women of color, 25% Black & Latinx, and 15% transgender and gender nonconforming.